PROPERTY MANAGEMENT · SMALL AND MEDIUM BUSINESS

Managed Microsoft 365 and Same-Day Support Built for a Boutique Owner’s Representative

How Priority One Properties built a secure Microsoft 365 foundation, kept a critical client meeting on schedule with an hours-from-deadline Teams provisioning save, and turned a license-only relationship into a trusted point of contact for every tech issue.

Priority One Properties
Managed by Soaring Towers
Industry
Real Estate · Owner’s Representation
Location
San Diego, CA
Footprint
Boutique firm · Founder-led
Engagement
Microsoft Licenses · Active since Nov 2023
Focus
Reliable · Secure · Responsive
Client Interview

Hear it from Ed Earl at Priority One Properties

1 MIN 48 SEC
Watch the testimonial
Ed Earl
Priority One Properties
HDCaptions

“It just gives me so much more of a peace of mind to know that I have got an IT expert for me at any time.”

Ed Earl · Priority One Properties
Client
Priority One Properties
About the client

A San Diego owner’s representative — guiding property owners through high-stakes construction projects.

Priority One Properties is a boutique consulting firm led by Ed Earl, operating in San Diego under several brand identities — including Priority One Project Management and TheZenBuilder. Ed acts as an owner’s representative for property owners navigating design, bidding, and build-out across construction and development projects.

In a business where client-facing credibility lives in the inbox and on video calls, the email and the Teams meeting *are* the product. Ed came to Soaring Towers in November 2023 looking for a partner that could manage his Microsoft 365 environment — and ended up with a single number to call whenever something breaks, hours before it matters most.

The challenge

A boutique consultant where every tech issue is a client-facing one — and nobody to call when it’s 3 hours to a meeting.

Email re-authentication loops, a Microsoft 365 license without Teams, an ambiguous Windows profile migration, and no one number to call when something broke — the same pattern we see across most founder-led service businesses before they engage a managed IT partner.

  • Email reliability & constant re-authentication
    Mailboxes stopped showing new messages and forced repeated MFA challenges — un-tuned Conditional Access policies turning a security control into a daily friction point.
  • Mismatched Microsoft 365 licensing
    An M365 E3 license without Teams meant the most critical collaboration tool wasn’t available the day Ed needed it for a client meeting — exactly the kind of gap that catches a boutique operator off guard.
  • Windows profile management ambiguity
    A profile migration that wasn’t clearly domain-to-local or Entra/Intune-driven — symptomatic of a small environment with no consistent MDM baseline or enrollment standard.
  • No one number to call
    For a founder-led business where email and video calls are the product, tech issues meant figuring it out solo — without a partner who already knew the environment and could respond immediately.
The solution

A managed Microsoft 365 foundation with proactive security baseline and a real point of contact.

Soaring Towers set up and continuously manages the Microsoft 365 environment for Priority One Properties — and acts as the single number to call whenever something needs attention. The four pillars below replaced the patchwork that was slowing the practice down.

1
Microsoft 365 tenant & license management
Tenant set up and continuously managed under the Microsoft Licenses agreement — Ed on M365 E3 with Teams Essentials, Sue on Exchange Online Plan 1, all licenses procured, assigned, and right-sized through Pax8.
2
Identity & security baseline
Azure MFA registered for every user, plus two Conditional Access policies — Block Legacy Authentication and Enforce MFA across all cloud apps — with Defender for Endpoint and Azure AD Premium licensed and ready.
3
Same-day email & collaboration support
When email broke or a license gap blocked Teams 3 hours before a client meeting, Soaring Towers diagnosed, procured, and provisioned within the deadline — including a proactive BEC scan during routine email troubleshooting.
4
Account management on a helpdesk ticket
Long-term licensing consolidation communicated to the client, follow-ups on unrelated user issues offered proactively, and 100% of tickets resolved without escalation — account management behavior, not just break-fix.
Why managed IT matters

Today’s boutique consultants need more than just a Microsoft 365 reseller.

When you run a founder-led practice where email is your office and Teams is your conference room, you don’t just need licenses — you need someone who already knows the environment when the meeting starts in three hours.

At Soaring Towers, we specialize in managed IT for small consulting firms and owner-led service businesses — putting a real number to call behind the productivity tools that run the business.

Advanced cybersecurity
Microsoft 365 licensing
Microsoft 365 management
Conditional Access & MFA
Same-day support
License optimization
Proactive BEC monitoring
Strategic technology guidance
The technology stack we deployed

Four foundations of a reliable boutique-consultant IT setup.

Every layer below was selected and configured specifically for the realities of a small, founder-led consulting practice — Microsoft 365 that just works, a security baseline already in place, and a number to call when the meeting starts in three hours.

Productivity platform

Microsoft 365 E3 + Teams Essentials

A fully managed Microsoft 365 tenant with Exchange Online, Teams, SharePoint, and OneDrive — licenses procured and right-sized through Pax8, with Teams Essentials added the day it was needed for a critical client meeting.

  • M365 E3 for the principal
  • Exchange Online for additional users
  • Pax8-managed licensing
Identity & security baseline

Conditional Access + Azure MFA + Defender

Two Conditional Access policies — Block Legacy Authentication and Enforce MFA across all cloud apps — paired with Azure MFA registered for every user and Defender for Endpoint licensed and ready.

  • Block Legacy Authentication policy
  • Enforce MFA on all cloud apps
  • Defender for Endpoint licensed
Identity, devices & email security

Entra ID + Intune + Exchange Online Protection

Entra ID as the primary identity provider, Intune licensed for device management, and Exchange Online Protection guarding inbound mail — with proactive BEC (business email compromise) scans run on demand.

  • Entra ID identity provider
  • Exchange Online Protection
  • On-demand BEC scanning
Managed helpdesk

One number to call when it matters

A real human helpdesk that knows the tenant — same-day responses on email and licensing issues, account-management behavior on routine tickets, and no escalation noise.

  • Same-day response on critical tickets
  • 100% lifetime resolution rate
  • Proactive license consolidation guidance
Your partner in IT excellence

Ready to have a real number to call?

If your practice is wrestling with un-tuned Microsoft 365 policies, license confusion, or tech issues that always seem to happen hours before a client meeting — we can help.

Get practical guidance for evaluating your Microsoft 365, identity, and security setup. No commitment, no sales pressure.

The results

Measurable outcomes for Priority One Properties.

A managed Microsoft 365 environment with the security baseline already in place. A client meeting saved with a Teams license provisioned hours before deadline. And a single number to call whenever something needs attention.

<4hrs
Teams provisioned end-to-end
Before the 3 PM client meeting deadline
100%
Lifetime ticket resolution rate
Every reported issue fully closed
3yrs
Active Microsoft 365 partnership
Continuous since November 2023
Measurable results

A boutique consultant with the IT setup of a much bigger firm.

After partnering with Soaring Towers, Priority One Properties got a Microsoft 365 environment with the security baseline already in place — and a real point of contact whose number Ed could call when it mattered most.

  • Critical client meeting saved
    Teams license diagnosed, purchased, and provisioned end-to-end in under 4 hours — with a live test meeting confirming it was working before the 3 PM client deadline.
  • Proactive security baseline in place
    Azure MFA registered for every user, Conditional Access blocking legacy auth and enforcing MFA across all cloud apps, plus Defender for Endpoint licensed and ready.
  • Same-day email resolution
    An email connectivity issue diagnosed, MX records and message trace verified, and a clean BEC scan returned — all in roughly an hour and a quarter.
  • Account management on every ticket
    Long-term licensing consolidation guidance communicated proactively, unrelated user issues offered help on without prompting, and 100% of tickets closed without escalation.
  • A trusted point of contact
    Three years and counting — a single number to call when something breaks, with someone who already knows the tenant on the other end.
A reliable Microsoft 365 environment with a real number to call — less time figuring out IT alone, more time advising property owners.

It just gives me so much more of a peace of mind to know that I have got an IT expert for me at any time.

EE
Ed Earl
Owner · Priority One Properties
Free download · for boutique consultants & founder-led firms

The Microsoft 365 & Security Baseline Checklist

Before making your next technology decision, evaluate whether your Microsoft 365 setup has the right licensing, the right security controls, and the right point of contact behind it. Our free checklist surfaces:

  • Licensing gaps & mismatches
  • Conditional Access misconfigurations
  • MFA & identity weaknesses
  • Email security gaps
  • Endpoint & device management gaps
  • Support response weaknesses
Download the free checklist
What’s inside
  • 40+ technology review checkpoints
  • Microsoft 365 licensing best practices
  • Conditional Access policy recommendations
  • MFA & identity hardening guidance
  • Email security & BEC monitoring
  • Helpdesk response expectations
Ideal for boutique consultants · Founder-led firms · SMB leaders
Why boutique consultants choose us

A partner who picks up the phone — and already knows your tenant.

Founder-led practices don’t need an enterprise IT department. They need someone who knows the environment, responds when it matters, and treats every ticket like account management.

Real Microsoft 365 expertise
Licensing, Conditional Access, MFA, Defender, Intune — configured and tuned by people who do it every day.
Same-day response when it matters
When a client meeting is three hours away and Teams is down, we diagnose, procure, provision, and test — all under the deadline.
Account management on every ticket
We don’t just fix the immediate problem — we surface licensing optimizations, offer help on adjacent issues, and explain the long-term plan.
Cost-conscious licensing
Pax8-managed M365 subscriptions, right-sized SKUs, and proactive consolidation guidance — no over-buying, no surprise renewals.
Proactive security posture
Conditional Access policies, MFA enforcement, and on-demand BEC scans during routine investigations — security baked into helpdesk workflow.
Long-term partnership
Three years of continuous Microsoft 365 management — built on responsiveness, not vendor lock-in.
Frequently asked questions

Answers for boutique consultants and founder-led practices.

Don’t see your question? Reach out for a discovery call.

What does a Microsoft Licenses engagement actually include?

It includes Microsoft 365 tenant setup, license procurement through Pax8 (right-sized to your team), Conditional Access and MFA configuration, ongoing license management, and helpdesk support for licensing and email issues — designed for small practices that need the foundation managed without going to a full break-fix or RMM contract.

Conditional Access policies control who can access what, from where, and with which authentication strength. Two policies — blocking legacy authentication protocols and enforcing MFA across all cloud apps — eliminate the most common attack vectors small businesses face, and they’re available in any Microsoft 365 plan that includes Azure AD Premium.

Yes. Most break-fix tickets close same day — including time-sensitive ones like a Teams license needed three hours before a client meeting. Because we manage the tenant continuously, we don’t need to onboard the environment when something breaks; we already know it.

A real point of contact, not just a portal; proactive licensing guidance, not just procurement; security baseline configuration as part of onboarding, not an upsell; and fast same-day response when something breaks — designed around the way a founder-led practice actually works.

Services and technologies

The stack we deployed for Priority One Properties.

Microsoft 365 E3Microsoft Teams EssentialsExchange Online SharePoint OnlineOneDrive for BusinessAzure MFA Conditional AccessMicrosoft Defender for EndpointAzure AD Premium Microsoft Entra IDMicrosoft IntuneExchange Online Protection BEC MonitoringDNS & MX ManagementLicense Procurement Pax8 LicensingManaged HelpdeskAccount Management